Welcome to PEP Consultancy & Advice

I am Peter Poelstra the man behind PEP. With my 50 years of experience in the food industry in independent retail and food service, I started PEP Consultancy & Advice in 2019. My method is a very personal approach towards customers, employees and producers.

If you are curious how that works, please contact me. I will explain this in a personal conversation.

Food sourcing

Thanks to years of experience in the food sector, I have built up a large network with relations at home and abroad.

The last few years I have visited many Food and Wine fairs in Europe. My knowledge and passion for special and unique products arose through the visit to the fairs. Sometimes for the different niche markets and/or precursor to trends. See the “inspiration, trends and developments” below for the most important fairs.

Management advice

My former management positions have made me a strong supporter of democratic  leadership. A style that fits perfectly in the current time.

I can provide young and prospective managers with advice and, if necessary, personally guide them. I can also be an excellent sparring partner for management without sitting in the chair of the management. Helicopter view and a lot of mirroring are constructs that I use.

Sales Training

I have gained the necessary experience with group sales training. Companies often pay little attention to the forgotten group under middle management. Specific training can be done to successfully help this group with improving their sales. 

Attention says it all and employees start to feel more valued and show more respect for colleagues and the company. So win-win training. These internal training courses are used in a practical manner.

Inspiratie, trends en ontwikkelingen

General fairs

  • Alimentaria in Barcelona
  • SIAL in Paris
  • CIBUS in Parma en Milan
  • Anuga in Cologne
  • Tavola in Kortrijk
  • Horeca Expo in Gent
  • Horecava in Amsterdam

Wine fairs

  • Vinexpo in Bordeaux
  • Vinitaly in Verona
  • Prowein in Düsseldorf
  • Vinisud in Montpellier
  • Wine Professional in Amsterdam

Specialty fairs

  • ISM in Cologne
  • BioFach in Nürnberg
  • Seafood in Brussel
  • Cheese and Deli fair in Houten

Kvk: 75162636

BTW-nr.: NL002646485B58